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Is SEO with GPT-4 a remake of Singin’ in the Rain?

Greg Jarboe and Katie Paine.

A Hitchhiker’s Guide to Google Analytics 4 for Digital PR Execs

Greg Jarboe signing his book at SES San Francisco 2010.

Digital Marketing Fundamentals: OMCP’s Official Guide to OMCA Certification

Why interest in influencer marketing eclipses social media marketing

Wegmans Holiday Commercial 2021 and 2022

Digital Advertising Examples: What We Can Learn from Christmas Ads

How MacPaw used Digital PR to fight Russian disinformation about war in Ukraine

Category: Digital PR

Greg Jarboe and Katie Paine.

A Hitchhiker’s Guide to Google Analytics 4 for Digital PR Execs

If you’re one of the Digital PR and corporate communications executives who recently received an email entitled, “We’ll soon configure Google Analytics 4 for you,” then you should be nervous. […]

How MacPaw used Digital PR to fight Russian disinformation about war in Ukraine

It’s worth knowing how MacPaw uses SEO, Digital PR, and even its software products to fight Russian disinformation in Ukraine. You can apply these lessons to optimize articles with truthful […]

Digital PR professionals will love SparkToro’s latest feature

Recently, I spoke about “Using SEO as a PR Metric” at the Measurement Base Camp Winter Session on Feb. 9, 2021. While I spoke on this topic last year, I […]

What is digital PR (aka online PR) and why is it so damn important?

If you’ve just used Google to search for “What is digital PR?” or “What is online PR?”, then you’re probably looking for more than just a simple definition. How can […]

Recent Posts with Thumbnails
  • Is SEO with GPT-4 a remake of Singin’ in the Rain?
  • Greg Jarboe and Katie Paine.A Hitchhiker’s Guide to Google Analytics 4 for Digital PR Execs
  • Greg Jarboe signing his book at SES San Francisco 2010.Digital Marketing Fundamentals: OMCP’s Official Guide to OMCA Certification
  • Why interest in influencer marketing eclipses social media marketing
  • Wegmans Holiday Commercial 2021 and 2022Digital Advertising Examples: What We Can Learn from Christmas Ads
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